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Chat GPT5 – The good, the bad, and the ugly!
Chat GPT5 has arrived but what do users think of it, what is next from Open AI and what does this all mean for brands?
Digital Marketing Update July 2025
Here’s your digital marketing update for July 2025. What happened in digital marketing in July that you NEED to know about? Quite a lot. Obviously. Search Updates from July 2
What is a Marketing Strategy?
If your marketing feels all over the show, posting on social media one day, running a paid ad the next, and hoping for the best, you’re not alone. Lots of organisations do this.
The Rise of AI Influencers: What Mia Zelu Means for Marketing
AI influencers are taking the world by storm. I’ve been in digital marketing for over 20 years — long enough to remember when banner ads were the hot new thing. So when I say t
Instagram Content Now Appearing in Google Search
Instagram posts are now showing up in Google search results. As of 10 July 2025, Google has started indexing public Instagram posts – meaning that your posts could show up in Goo
Reddit: A Missed Marketing Opportunity
Reddit‘s not currently part of my marketing mix. I’ll be honest, every time I’ve opened Reddit in the past, I’ve felt like a cat’s just vommed on my screen. It’s me
Digital Marketing Update June 2025
Here’s your digital marketing updates for June 2025. Spoiler alert: A lot happened. Social Media Updates from June 2025 Instagram reels just got longer… You can now upload
Getting Started With Google Grants (and succeeding)
Did you know that as a non profit organisation you could be entitled to $10,000 worth of advertising spend per month to promote your non profit on Google? Google Grants is a powerf
Digital Marketing Update May 2025
Here’s 10 digital marketing updates from May 2025 that you NEED to know about. There’s a bit of a theme here. AI is becoming fully integrated into ALL the platforms. I’m
Improving Email Deliverability in Charity Marketing
As a charity marketer, connecting with your audience through email campaigns is crucial for building relationships, and garnering support. However, amidst the vast sea of emails fl